How to tell your cat isn’t getting enough fresh-cooked meat

Know the signs your cat needs more meat in their diet? Find out why 100% fresh-cooked meat matters, and the change it makes to your cat’s health:

Find out why thousands of UK cat owners are celebrating the arrival of this vet-approved, personalised fresh meals!

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Thousands of happy cats

Cats are carnivores.

They're at their 100% best when they get 100% fresh meat. They aren't built to digest plants.

But big cat food is only here to stroke its profits. They use cheap processed 'animal derivatives' and bulk it out with cheaper grains. And cat health suffers for it.

Black and white shorthair cat eating KatKin's Quack recipe from a pink bowl

You might not even realise your cat’s food is low in meat.

Fluffy marketing claims are catfishing cat parents. Did you know that ‘meaty’ kibble is mostly made of grains, like breakfast cereal?

Or that a ‘with chicken’ label means your cat’s food only needs to be 4% chicken?

So, how can you tell if your cat needs more meat? Learn the signs of a low-meat diet. Then switch to KatKin: 100% fresh-cooked meat. So cats live long and cat parents can love hard without compromise.

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With thousands of verified 5-star reviews, what is it about 100% meat that's making every cat owner want it?

Finally, a caring brand

If you have a conscience about your cat eating grains instead of meat, then KatKin is your one stop shop! Excellent product, after service, delivery and my cat is happy!

A far more natural diet

As a parent I'm happy. As a carnivore she's asking why I didn't get this stuff in earlier.

Elaine and Marley

A lifesaver for boy with IBD

His stools are firm and practically odourless, his coat is shiny, much more energy. I believe that Katkin has been a lifesaver.

Beth and George

Elmo is happy... finally!

I used to throw away more than Elmo was eating. But he LOVES THIS, he'd rob his grandmother for these pouches!

Teresa and Elmo

Giving a new lease of life

Big upside: no more stinky poo. Biggest downside: geriatric cat doing zoomies and jumping on the bed at 3am.

Sarah and KleoKatera

I want the best – that’s KatKin

100% meat with no sugars and fillers – what's not to like? I want the best for my boys and that's KatKin.

Mandy and Willow

With thousands of verified 5-star reviews, what is it about 100% meat that's making every cat owner want it?

Finally, a caring brand

If you have a conscience about your cat eating grains instead of meat, then KatKin is your one stop shop! Excellent product, after service, delivery and my cat is happy!

A far more natural diet

As a parent I'm happy. As a carnivore she's asking why I didn't get this stuff in earlier.

Elaine and Marley

A lifesaver for boy with IBD

His stools are firm and practically odourless, his coat is shiny, much more energy. I believe that Katkin has been a lifesaver.

Beth and George

Elmo is happy... finally!

I used to throw away more than Elmo was eating. But he LOVES THIS, he'd rob his grandmother for these pouches!

Teresa and Elmo

Giving a new lease of life

Big upside: no more stinky poo. Biggest downside: geriatric cat doing zoomies and jumping on the bed at 3am.

Sarah and KleoKatera

I want the best – that’s KatKin

100% meat with no sugars and fillers – what's not to like? I want the best for my boys and that's KatKin.

Mandy and Willow

Cats get their energy best from meat. Their short digestive tract processes fresh meat efficiently to keep them full of energy.
But they can't do the same with plants. Their saliva, their pancreas, and their liver can't quickly break plant matter down like herbivores do. So when you feed grainy kibble and wet food, they only get a little energy from it – leaving them sleepy and moody.
KatKin is made with 100% fresh-cooked meat – 0% grains or fillers. So cats get the energy to purr louder, jump higher and zoomie faster.
Leaving the room every time your cat uses the litter tray? It might be down to a low-meat diet. Because cats struggle to break down plant matter, it sits in their digestive tract for longer. Leading to discomfort and more stink and more mess in the litter box.
Time to switch to a 100% fresh-cooked meat diet. With KatKin, your cat processes the meat quickly and efficiently for smell-free, perfect poop. You’re welcome.
Cats need all the right nutrients to promote healthy skin and fur. Without them, skin can become flaky and itchy, and fur can become brittle and dull.
So if your cat isn’t looking their best, or you notice that they’re constantly scratching, check if it’s down to a low-meat diet.
The fats and vitamins needed for keratin production are found in abundance in fresh meat – and we add our vet-formulated nutrient mix too. Which is why KatKin cats have the glossiest fur and healthiest skin of their lives.
Kibble and wet food are all fluff, no substance. They’re artificially tasty but the low meat content means they’re not filling. Cats keep eating and they’ll never be satisfied.

Plus, both kibble and wet food give unhelpful portion guidelines. The serving suggestion on the pack can be more than 150% of your cat’s recommended daily calories.

All that is a huge factor in the current cat obesity epidemic. 44% of UK cats are overweight or obese. And 50,000+ have diabetes – with weight and diet as the biggest factors.

KatKin is here to help. Our fresh meals are 100% fresh-cooked meat, so your cat finally feels satisfied. And each pouch is personalised to your cat’s daily calorie intake. It means easy weight maintenance: just split one pouch over breakfast and dinner.

GET 20% OFF

Love hard.
Feed fresh.

Spotted the signs your cat needs more meat? Then you know it’s time for change. Time to go 100% for cat health. Give your cat 100% fresh-cooked meat for:

Better digestion, less stink in the litter box
No grains your cat struggles to digest = no smell, no mess, no fuss.
More energy and playfulness
Meat is a cat's best source of energy. They're tired and moody without it.
Shinier, thicker coat and less hairballs
Less shed, more shine thanks to good fats and nutrients. Healthy inside and out.
Better digestion, less stink in the litter box
No grains your cat struggles to digest = no smell, no mess, no fuss.
Easy-to-maintain healthy weight
Personalised calories get cats easily to a healthy weight. No fuss.

24,384 cats living longer and healthier because of KatKin

Here's how KatKin's 100% fresh-cooked meat compares to supermarket cat foods.

	KatKin	Lily's Kitchen	Purina Gourmet	Sheba	Whiskas	Purina Felix
100% Human-quality meats
Gently cooked for digestion
So fresh it's frozen
Free from preservatives
Free from sterilisation
Cooked in own kitchen
Perfectly portioned
From less than £2 a day

How to tell your cat isn’t getting enough fresh-cooked meat

Cats are carnivores.

You might not even realise your cat’s food is low in meat.

With thousands of verified 5-star reviews, what is it about 100% meat that's making every cat owner want it?

With thousands of verified 5-star reviews, what is it about 100% meat that's making every cat owner want it?

Love hard. Feed fresh.

Better digestion, less stink in the litter box

More energy and playfulness

Shinier, thicker coat and less hairballs

Better digestion, less stink in the litter box

Easy-to-maintain healthy weight

24,384 cats living longer and healthier because of KatKin

Trusted by 3000+ cats

Love hard.
Feed fresh.